Just like its namesake, butter, burrata makes everything better.

This dream cheese has staked its claim on menus coast to coast—and its versatile, crave-worthy flavor makes it easy to see why.



Burrata can be served on its own, but it pairs effortlessly with accompaniments like cured meats and fresh tomato, especially when topped with a drizzle of high-quality olive oil and balsamic.

 

Burrata, like many cheeses, bursts with texture and a subtle taste that’s difficult to define—but, unlike many cheeses, it’s one that has inspired a rabid following. After all, burrata receives its name from the Italian word for butter and, just like its namesake, seems to make everything better. Utilized in a wide variety of applications, from pizzas, pastas and panini to salads, apps and small plates, the rich cheese has won over the palates of chefs and consumers alike. Here, we explore its myriad uses and why it’s become perhaps the most sumptuous, sought-after cheese on the menu.

 

Creamy, Sexy, Cheesy

Chas Anderson, chef/owner at Burrata Wood Fired Pizza in Eastchester, New York, was so enamored of the cheese he calls a “creamy, sexy version of mozzarella” that he named his business after it. Five years ago, when he opened, burrata was not as well-known as today, but he knew it was just a matter of time. “I foresaw it becoming a big hit and thought it was the perfect name,” Anderson recalls. “I made sure I used it throughout my menu, and it’s still very much in vogue.”

Indeed, these glamorous curds make their mark on many of Anderson’s most popular plates. The Crema di Burrata appetizer serves up the creamy insides, called stracciatella, in a vessel, dressed simply with sea salt, cracked black pepper and extra-virgin olive oil, served with garlic-rubbed toasted sourdough for dipping. A salad also features burrata, sliced open to expose its irresistible interior and served with a bed of baby wood-roasted sweet peppers, red onion and parsley—a variation on the classic Caprese. 

“Two years ago, maybe 50% of people here in New York City knew of burrata. Now, it’s 80%. And once people have it, they love it. I’ve never met a person who doesn’t.”
—Mario Gentile, Adoro Lei

And then there are the pizzas: The Burrata features wild mushrooms, garlic, chili flakes, Parmesan, basil and porcini oil, while the J. Sexton No. 2, an homage to the Margherita, is baked with San Marzano tomatoes and thin-sliced garlic. After removal from the oven, chefs add cold burrata, torn raw basil, cracked pepper, sea salt and Parmesan. “The Margherita is made more modern with burrata, and the addition of ingredients after cooking plays with temperature and texture,” Anderson explains. “Using raw extra-virgin olive oil brings out its fruitiness, and the other raw ingredients add that fresh component.”

Finally, Anderson’s specials freely use the pizzeria’s namesake, including a pasta made in-house that’s served up with a pistachio pesto and burrata dollops, plus a salad that offers an Italian spin on Greek salad, with heirloom tomatoes, red onion, torn basil, cucumber, sherry vinaigrette, burrata and microbasil.

The takeaway? Burrata is wonderfully versatile. Just like mozzarella, its neutral, delicate flavor makes it the perfect pairing partner with a mind-boggling variety of ingredients. At New York City’s Adoro Lei, chef and owner Mario Gentile has similarly heaped the white wonder into a smattering of dishes: served at room temperature (the best method for full flavor, he notes) with roasted pepper, marinated mushrooms, basil and balsamic-fig reduction; or wrapped in prosciutto and roasted in the wood-burning oven, served atop a salad. The No. 1 seller, though, is the Burrata Divine, a shareable plate that combines wood-roasted eggplant topped with cold burrata after cooking, drizzled with truffle honey—another winning hot-and-cold creation. 

On the pizza front at Adoro Lei, the cheese is combined with kale, roasted tomatoes and Parmesan. A panini matches it with prosciutto, arugula, fresh basil and olive oil, while a special pasta dish uses burrata as a ravioli filling, served with caramelized onion and fresh tomato. “I’m such a big fan of burrata,” Gentile raves. “Coming from Puglia, where burrata originated, I was long familiar with it, but it’s very hot right now.”

At Adoro Lei, the top-selling Burrata Divine combines hot and cold elements: wood-roasted eggplant, burrata and a drizzle of truffle honey.

 

Trigger Warning

Burrata is not a cheap cheese, but operators agree that once people try the puffed-up pillowy ball and its creamy contents, they’re happy to fork over their hard-earned dollars for a taste. In fact, many say it’s downright addictive. “Two years ago, maybe 50% of people here in New York City knew of burrata,” Gentile says. “Now, it’s 80%. And once people have it, they love it. I’ve never met a person who doesn’t.”

Gentile imports his burrata from Italy—a potentially tricky proposition given its notoriously short shelf life—but thanks to brisk business, regular deliveries and smart cross-utilization, he’s able to minimize waste and keep the supply rotating at a fast clip, while maintaining a 28% food cost.

Anderson takes a different approach, staying Stateside for his high-quality supply. He sources both burrata and its stracciatella from Maplebrook Farm in Vermont, where it’s crafted by a Puglia-born maker using local dairy. “We did a lot of research on various imports, but it’s so perishable that, by the time we got it, it wasn’t at its best,” Anderson explains. “Of course, it’s an expensive product —like the steak of cheese—but we’re able to maintain a 30% food cost.” And, he adds, other pizzeria owners can seek out less-expensive brand names to keep costs lower for themselves and customers alike.

It also helps that the cheese is a star seller; Anderson goes through 50 pounds per week of the stracciatella alone, and he estimates that nine out of 10 customers order something that features the cheese that dreams are made of. “Given the name of our restaurant, a lot of people ask, ‘Who’s Burrata?’” Anderson says, laughing. “We describe it to customers, but when they take that first bite, it’s mind-blowing.”

Accordingly, Gentile recommends not tampering too much with the delicate flavor of burrata; pair it with ingredients that will set it off and let it shine, not interfere with its integrity. Experts at the Wisconsin Milk Marketing Board offer up a long list of potential pairings: roasted peppers, herbs, cured meats, melon, grapes, light wine, salad, prosciutto crudo, crusty bread, fresh tomato with olive oil and cracked black pepper, pasta or fresh grilled vegetables, to name a few. And Anderson advocates seeking seasonal inspiration—in springtime, for example, he’ll whip up a shaved salad with asparagus and burrata pieces. “Working with the caviar of cheese, the sky’s the limit,” he concludes. “It’s just one of those menu items that’s a trigger; customers see it, and they’ve gotta get it!” 

Tracy Morin is PMQ’s senior copy editor.

 

 

Edit Module

Tell us what you think at or email.

Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags

Related Articles

Chef’s Corner: Pizzaiolo and rock musician Mick Mahan hits us with his best pizza shot.

In this exclusive Q&A, Pat Benatar’s bassist, owner of Parma Pizzeria Napoletana, talks about his love for all pizza styles and serving pies to rockers from REO Speedwagon, Toto and more.

Astoria: Pizza and espresso are a match made in Italy

Nothing compliments an Italian dessert like a well-made espresso or specialty coffee drink made with Astoria espresso machines.

Season’s eatings: How to harvest a bumper crop of profits throughout the year

Stuck in a rut? Start using fresh, local and seasonal ingredients to rejuvenate your pizzeria’s menu while keeping your food dollars in the community.

5 effortless ways to improve your digital menu board and sell more pizza

With digital signage, your customers can see your menu in larger-than-life living color. Here’s how to use them to increase your sales and improve customer service.

The 2018 Pizza Power Report: A State-of-the-Industry Analysis

To stay competitive in the pizza business in 2018, independents will have to meet customers’ growing demand for speed, customization, delivery and convenience.

10 or 12? Advice on portion sizes for wing offerings

Will a six-count snack deal fly, and what’s the next step up from there?

Italian certified ingredients dominate the conversation at World Pizza Forum

PMQ's Missy Green takes a deeper look at the "Made in Italy" phenomenon.

What's Your Story? A pair of successful restaurateurs find a higher purpose with Little Box Pizza

This new concept with a conscience uses the power of pizza and small business ownership to turn lives around.

Get the gluten out with DeIorio's Fresh Prosciutto Gluten-Free Pizza

Serve your customers this prime pie made with fresh prosciutto, garlic and DeIorio's gluten-free pizza shells.

Will putting eggs in your dough leave you with egg on your face?

When it comes to improving your crust, eggs aren’t all they’re cracked up to be.
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module
Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags