Edit ModuleShow Tags

Tattoo You: Blaze Pizza Offers Pizza for Logo Tats in Des Moines

Sixty-five people got branded with the Blaze logo in one day.




A Blaze Pizza store in Des Moines, Iowa, teamed up with a local tattoo shop in a cross-promotion.

Blaze Pizza / Facebook

Talk about the power of branding: Sixty-five people got tattooed with the Blaze Pizza logo in exchange for free pizza Saturday night in Des Moines, Iowa, according to the Des Moines Register.

To call attention to the promo, artists from the Twisted Ink shop set up a mobile unit outside Blaze’s store from 10:30 a.m. to 10 p.m. Customers who went with the $40 flame tattoo earned 24 free pizzas; the $65 Blaze name logo reaped 48 free pizzas.

Related: Woodstock's Pizza employees make permanent commitment with tiny slice tattoos.

“You can’t pass up a $40 tattoo,” one customer told the Des Moines Register. However, she added, “If it was Domino’s or Pizza Hut, I probably wouldn’t do it.”

Jesse Davis, a pizza maker for Blaze and apprentice tattoo artist at Twisted Ink, came up with the idea for the promo. It will continue to run “for the foreseeable future,” the Des Moines Register said, but customers will have to go to Twisted Ink’s permanent location to get the tats.

Related: Domino's tattoo promo fades fast in Russia

Edit Module

Tell us what you think at or email.

Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags

Related Articles

Sofo Foods Hosts Signature Showcase in Toledo April 29

U.S. Pizza Team will host qualifying trials to be broadcast live on ESPN3.

Will FedEx Be the Next Big Player in Pizza Delivery?

Delivery leader partners with Pizza Hut and other companies to test the SameDay Bot in select markets.

Four-Pound Pizza Guarantees Baby Delivery

Skipolini's Prego Pizza famous for 38 years of helping induce labor

Who Let the Dogs Out? Mutts Run Amok in Flancer's Waggle 5K Run

The event raised more than $25,000 for four charities.

Why Customers Might Be Suspicious of Your Loyalty Program

A Harris Poll survey suggests a majority of consumers don't want you to collect their personal information.

Rosa's Pizzeria Introduces Local School Kids to Brand Through Box Design Contest

Students in Prescott Unified School District will submit designs for a new pizza box.

Cats on a Hot Shop Roof

The Twelve Cats continues the work of a bona fide cat lady.

Beer in a Wine Glass?

5 tips for serving and pairing beer from the Pizza World Forum in Parma, Italy.

This Tattoo Promo Proved Too Successful for a Sarasota Pizzeria

After scads of media coverage, Solorzano's had to revise the rules for its pizza-for-life offer.

New Hot Rocks Oven Helps Solve Pizzeria Labor Shortage and Increases Revenue

The Picard Ovens technology has drawn attention from chains like Mellow Mushroom and Home Run Inn.
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module
Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module
Edit ModuleShow Tags
Edit ModuleShow Tags